TASK 3- Learning Outcome 3 (U20): Be able to produce the planned media components
ADVERTISEMENTS FOR CAMPAIGN: Phizzwizzard want the best advertisements possible to ensure the most success and recognition for their product through appealing to their target audience. They will appeal to their target audience through creating a audio visual advert, a billboard and also a social media advert. AUDIO VISUAL: The audio visual advert will be the most important part of the campaign due to it being available on many platforms and being the longest advertisement allowing the most information to be shared to an audience. This will be the most effective way as it allows the product to share a story and an example of when the product should be used, a hot summer day. It also shows the drink's positive effects as an example, e.g. refreshing someone and making them happy. The USP and information are clearly shown at the end. The video was shot on an Iphone with many different angles which we edited on Imovie with lots of care to get the best overall shot and add sound ...